political science writing question and need a sample draft to help me learn.
Part 1
In this module, we will discuss how to evaluate list attrition and how to avoid excessive churn. Attrition is a key piece of every advocacy campaign.
Please critically reflect on the readings, lectures, and videos to answer the following questions/ prompts:
Every email or text you send will result in people unsubscribing or marking you as spam. How many subscribers do organizations lose off of their email and text list on a semi-regular basis? Use publicly available statistics to defend your case.
What can you do to avoid activists from disengaging from your list?
How do you combat this attrition and how do you fund these activities?
Directions
Make sure that you use proper grammar, word choice, syntax (arrangement of words to create well-formed sentences), and writing mechanics (capitalization, punctuation, and spelling).
Properly cite and reference.
To view the rubric for the discussion, click the Settings icon (the 3 dots on the top-right corner) and select the Show Rubric button.
Part 1 References:
Karvetski, K. (2021, February 2). We want you back! how to re-engage inactive email supporters. Nonprofit Marketing Guide. https://www.nonprofitmarketingguide.com/blog/2017/03/22/we-want-you-back-how-to-re-engage-inactive-email-supporters/Links to an external site.
Kirsch, K. (2023, May 12). The ultimate list of email marketing stats for 2023. HubSpot Blog. https://blog.hubspot.com/marketing/email-marketing-statsLinks to an external site.
Campaign Monitor. (2022, July 26). Improve unsubscribe rates by evolving your audience. https://www.campaignmonitor.com/blog/email-marketing/combat-unsubscribe-rate-by-evolving-audience/Links to an external site.
Wilson, E. (2022, September 26). How (and why) you should re-engage inactive supporters. Best Practice Digital. https://bestpracticedigital.com/how-and-why-you-should-re-engage-inactive-supporters/Links to an external site.
Part 2
During the 2008 Barack Obama Presidential campaign, the campaign team found a problem with converting web visitors into subscribers. To remedy this situation, the campaign team looked at the playbook for commercial marketing and tested three different messages with different text on their website against their sites usual wording. For your discussion, research President Barack Obama’s 2008 Presidential campaign and explain more about the problem the campaign faced, what kind of A/B testing or web analytics were used, how they were used, and the results. Finally, explain what you would have done differently.
Please critically reflect on the readings, lectures, and videos to answer the following questions/ prompts:
Describe President Barack Obama’s 2008 Presidential campaign
Explain the problems the campaign faced during the campaign
Explain what kind of A/B testing or web analytics were used, how they were used, and the results
Explain what you would have done differently
Directions
between 200 to 500 words.
Please respond in a substantive and scholarly manner to at least two of your colleagues and your instructor.
Make sure that you use proper grammar, word choice, syntax (arrangement of words to create well-formed sentences), and writing mechanics (capitalization, punctuation, and spelling).
Properly citeLinks to an external site. and reference Links to an external site.in APA format.Links to an external site.
References part 2
Gautam, P. (2022, June 2). The most expensive a/B testing ever done in an online campaign: Obama’s $60 million dollar experiment. LinkedIn. https://www.linkedin.com/pulse/most-expensive-ab-testing-ever-done-online-campaign-obamas-gautam/?trk=pulse-articlELinks to an external site.
Requirements: 2 parts